Groupe SENEF opens a new chapter in its development by partnering with Oakley Capital to accelerate its ambitions

Groupe SENEF, a French publisher of business software dedicated to service companies, announces the entry of Oakley Capital into its capital. Oakley Capital is a recognized pan-European investor known for supporting founders in accelerating their growth. This partnership is a structuring step for Groupe SENEF. It will accelerate investments in the technological platform, intensify product innovation, and enhance the quality of service at the core of its model, while enabling the group to play an active role in the evolution of the business software market, which is undergoing significant transformation.

Founded in 2011, Groupe SENEF was built around a simple conviction: service companies need management tools designed specifically for their businesses, capable of simplifying the management of their operations, their teams, and their daily activities.

Self-financed since its creation, the company has gradually developed around several vertically integrated areas that are highly people-intensive and still insufficiently digitalized, including:

• Facility management (cleaning, hospitality);
• Personal Services and Autonomy;
• Security and Guarding

Present today in twelve countries and serving more than 2,000 organizations, Groupe SENEF is reaching a decisive milestone in its development with this partnership.

Accelerate in France and Europe to participate in the structuring of a consolidating market

This partnership with Oakley Capital will allow Groupe SENEF to reach a new level, both commercially, technologically, and internationally. The objective is to accelerate the deployment of the group's solutions in Europe, strengthen the teams, and invest in the evolution of its platform to meet the growing digitalization needs of sectors where productivity, management, and team coordination challenges remain particularly high. This partnership should also allow the group to play an active role in the structuring and consolidation of the European specialized ERP market, which is still largely fragmented, in order to offer service companies more robust, more integrated, and more sustainable solutions.

By approaching a recognized pan-European investor who supports founding teams and entrepreneurs in their growth trajectories, Groupe SENEF intends to preserve what makes it unique a strong entrepreneurial DNA, proximity to the trades, and a logic of useful solutions, designed to meet the operational needs of service companies.

Technological acceleration around AI and automation

Groupe SENEF wishes to consolidate its Reference partner positioning through an all-in-one, fully integrated business platform, enabling the management of activity, teams, payroll, accounting, quality, and field interactions within the same environment.

Within this framework, the company will strengthen its technological investments to enrich its platforms with new artificial intelligence and automation components, particularly focusing on schedule optimization, document management, and streamlining administrative processes, enabling its clients to improve their efficiency and digital transformation. The company can already rely on integrations with several leading technology players, such as Silae, the leader in payroll in France, and Pennylane, an accounting and financial management platform. These integrations help provide a smoother, more unified, and more efficient customer experience.

Groupe SENEF also intends to gradually expand its presence into new service verticals with a high human density and strong potential, such as property maintenance and certain specialized niches in hygiene and cleaning professions. The group will simultaneously continue its recruitment efforts to support its growth in France and internationally, particularly by strengthening its product, technological, and customer support teams.

To support this new phase of development, Groupe SENEF is also strengthening its governance. Jim Darragh, one of Europe's most experienced software executives, is joining the Board of Directors. He has held CEO positions at five software publishers and notably drove over 500 % of growth at TotalMobile, a leading European player in field service management software. He will bring this experience to bear on Groupe SENEF's European ambitions and the acceleration of its development plan.

«From day one, GROUPE SENEF’s mission has remained the same: to offer the simplest, most effective SaaS solution tailored to the field constraints of service companies. Our platforms were built step by step, alongside our clients. It’s very important to maintain this culture because it has proven its worth. The arrival of Oakley Capital marks a very important moment for us: it will allow us to accelerate our ambition and bring our vision to life to become a central player in France and Europe, while remaining true to what has been our strength since day one: proximity to businesses and a sense of service.»

Momar Mbaye & Tariq Hamadouch
Founders and Leaders of the SENEF Group

You can also find the announcement of this partnership on our LinkedIn page: Click here

About Groupe SENEF

Groupe SENEF is a French publisher of specialized SaaS business software for service companies. The group develops web and mobile solutions that support management, planning, human resources, payroll, billing, quality, and operational control for several sectors, including cleaning, personal care services, senior residences, security, and hospitality.

About Oakley Capital

Founded 20 years ago to become the go-to partner for exceptional entrepreneurs and founders, Oakley Capital is a leading European fund specializing in B2B technology and services. The fund supports founders and management teams in accelerating their companies' sustainable growth, favoring long-term partnerships and strong entrepreneurial alignment. Oakley has recently invested in several French technology companies, including Brevo and i-Tracing.

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For over 15 years, we have been working alongside our customers to build a software platform designed for human-intensive professions.

Today, Groupe Senef is entering a new phase in its development.

We have chosen to join forces with Oakley Capital, a recognized European investor, to accelerate our investment capacity and pursue an ambition that has driven us from day one: to provide you with lasting support in transforming your organizations.

More than a financial transaction, this merger marks the start of a new phase of growth for the company. The objective is clear: to accelerate Groupe Senef's development, strengthen its capacity for innovation and support the evolution of organizations where human and operational coordination is a key performance factor, while preserving what has been our DNA since the beginning.

Groupe Senef: a growth trajectory built on business expertise

Business software for human-coordinated organizations

Since our creation, we have been developing business software designed for organizations where team coordination and operations management are daily challenges.

In these environments, performance depends above all on the ability to structuring the business, to share reliable information and manage operations with precision. To meet these needs, we have designed a cloud software platform capable of centralizing essential data : mission planning, human resources management, business monitoring and operational management.

Today, our solutions support organizations in sectors such as cleanliness, the private security or the personal services, where the team and operations coordination is decisive.

An approach based on an understanding of operational realities

Our approach is based on a simple conviction: a business software is only as good as the realities on the ground.

That's why we design our solutions around the concrete needs of organizations: team management, This proximity to end-users enables us to offer tools that are genuinely useful on a day-to-day basis. This proximity to end-users enables us to offer tools that are truly useful on a day-to-day basis.

It is this vision, centered on the operational realities and the construction of business software adapted to organizations, which has gradually structured the growth of Senef Group.

The arrival of Oakley Capital: a strategic partnership to take us to the next level

A recognized investor in the growth of technology companies

To pursue our development, we have chosen to join forces with Oakley Capital, a European investor renowned for its support of fast-growing technology companies.

This partnership is part of a clear strategy: to surround ourselves with a partner capable of supporting our ambition to expand internationally over the long term. Oakley Capital's experience in the development of business software and technology companies is an important lever for supporting the next phase of growth for Senef Group.

A long-term partnership

Our objective was not to carry out a simple financial operation. We looked for a partner capable of sharing our vision and supporting us over the long term.

The arrival of Oakley Capital will enable us to strengthening our investment capabilities, accelerate the development of our business software and structure our growth while remaining true to our core identity.

Changing scale without changing DNA

Since the creation of Senef Group, Our development has been built around a strong conviction: to stay as close as possible to the realities of the organizations we support.

This new phase will enable us to change scale while preserving this DNA. Our ambition remains the same: to continue to develop business software designed for organizations where human and operational coordination is decisive, and support their transformation over the long term.

« The arrival of Oakley Capital marks a very important moment for us: it will enable us to accelerate our ambitions and carry forward our vision to become a central player in France and Europe, while remaining true to what has been our strength from day one: proximity to the business and a sense of service. »

Momar Mbaye
Founder and CEO of Groupe Senef

A market in full transformation: the digitization of operational organizations

The digital transformation of human-coordinated organizations

For several years now, many sectors have been undergoing a profound transformation in their organizational modes. Multi-site structures, mobile teams and the growing complexity of operations make it essential to adopt tools capable of structuring activity.

In these environments business software play a key role. They enable us to centralize information, improve team management, to improve data reliability and better manage operations. The digitalizing organizations becomes an essential lever for increasing efficiency and visibility.

Field team management, a key performance issue

In organizations where activity is based on teams spread over several sites, the coordination between head office and the field is crucial. Mission planning, time tracking, traceability of interventions and regulatory compliance all require a structured organization and appropriate tools.

Visit business software enable these different levels of the organization to be connected. They facilitate the circulation of information, improve the operational coordination and give managers a clear view of their business.

The rise of business software publishers

In this context business software publishers are taking on an increasingly strategic role. Today's organizations are looking for solutions capable of responding to their specific constraints and keeping pace with the evolution of their activities.

This dynamic explains the growing interest in these technological players. By developing solutions tailored to operational realities, the business software are becoming a real lever for structuring activity and supporting organizational performance.

What this partnership will enable us to accelerate

Accelerate innovation in our business software

The arrival of Oakley Capital will first and foremost enable us to strengthen our capacity for innovation. We have always developed our products business software to respond to organizational transformations and new operational requirements.

This partnership gives us the means to accelerate this work. We'll be able to invest more in the development of our solutions, enhance their functionalities and continue to improve the tools that enable us to structuring the business, of better team coordination and reliable operational management.

Strengthening our development capabilities

This new phase will also enable us to further structure our growth. The aim is to strengthen our teams, accelerate the development of our solutions and pursue our innovation drive.

By teaming up with Oakley Capital, we are giving ourselves the means to support a growing number of organizations in the adoption of business software their transformation and improve their performance. operating performance.

Sustaining our growth over the long term

Last but not least, this partnership gives us an even firmer footing for the future. Our ambition is to pursue the development of Senef Group, to support an ever-growing number of organizations, and to continue developing our business software as close as possible to the realities on the ground.

This new phase of growth is part of our ongoing project to build useful, sustainable solutions capable of helping organizations do better. manage their operations. 

Conclusion: a new stage for Groupe Senef

With the arrival of’Oakley Capital, we are opening a new phase in the development of Senef Group. This partnership will enable us to accelerate our growth and strengthen innovation around our products. business software and to pursue the transformation undertaken alongside the organizations we support.

Our ambition has remained the same since day one: to design useful solutions, tailored to the realities of the field, capable of improving the quality of life of our customers. team coordination, to structure the business and support the operating performance.

This new phase will give us the means to go even further, while remaining true to our core values. Senef Group Our key strengths are our proximity to the business, our understanding of operational realities, and our commitment to supporting the long-term evolution of our organizations.

The widespread use of mandatory electronic billing is one of the most important regulatory and digital transformations for French companies since the introduction of online VAT declarations.
Behind this evolution lies a profound change in administrative, accounting and financial practices.

For organizations, the stakes go far beyond mere legal compliance. The reform will change the way invoices are produced, transmitted, processed and archived. It also requires better data structuring and closer integration between management tools, accounting systems and dematerialization platforms.

In other words, electronic invoicing is not just a new invoice format. It's a transformation of business processes that requires companies to rethink their organization and digital tools.

Mandatory electronic invoicing: understanding the reform that will transform business management

Visit mandatory electronic billing is no longer a distant prospect. It is a regulatory reality that is gradually being imposed on all companies subject to VAT in France. For executives, CFOs and operational managers, the time has come to understand what this reform implies in concrete terms, to anticipate its impact and to prepare for it with the right tools.

What is electronic invoicing?

Visit electronic billing is more than just a PDF sent by email. This practice, although common, does not meet regulatory requirements. A compliant electronic invoicing involves the emission, transmission and reception of documents under a single structured digital format, allowing automated data processing by computer systems.

The French reform recognizes three formats: Factur-X, UBL and CII. The Factur-X format, developed jointly by France and Germany, is particularly well-suited to this transition: it combines a human-readable PDF file with a structured XML file that can be used by management tools. The UBL and CII formats, on the other hand, are pure XML formats, suitable for fully automated exchanges between IT systems. In addition to the format, it is essential that the data is transmitted using a approved platform by the tax authorities. This channel guarantees the traceability and legal conformity of every document issued.

Why the French government is making electronic invoicing compulsory

The objectives of this reform are multiple. Firstly, the fight against VAT fraud represents a considerable financial challenge for the State. By systematizing the transmission of invoicing data to the authorities, the system makes B2B transactions much more transparent and controllable. Beyond the tax dimension, this digital transformation aims to modernize exchanges between companies, improve transaction traceability and automate accounting processes. For the structures themselves, the expected benefits are tangible: fewer manual entries, shorter payment times and greater visibility of financial flows.

A reform that concerns almost all companies

All companies subject to VAT carrying out domestic B2B transactions are subject to the obligation to issue and receive electronic invoicing. Self-employed entrepreneurs benefiting from VAT exemption are not subject to the obligation to issue invoices, but must be able to receive electronic invoices from their suppliers. B2G exchanges with public entities are already governed by Chorus Pro. B2C transactions and international operations are covered by e-reporting, a complementary mechanism for transmitting data to the tax authorities.

Timetable and obligations: what companies need to anticipate

Reform milestones

The calendar deployment of the generalization of electronic invoicing is now set out in two main stages. As of 2025, the business directory has been opened, listing all entities subject to the obligation to issue and receive electronic invoices. At September 1, 2026, The obligation to receive applies to all companies, whatever their size, while the obligation to emit concerns large companies and ETIs. Finally September 1, 2027, the obligation to issue is extended to TPE and SMES, This completes the extension of the system to the entire French economic fabric.

This gradual timetable leaves plenty of time to prepare, but make no mistake: compliance requires solid internal organization and truly adapted tools.

The three technical pillars of the reform

The reform is based on three complementary mechanisms. L’e-invoicing refers to electronic invoicing between companies subject to VAT in France, with compulsory transmission via an approved platform. L’e-reporting complements this system by covering transactions not covered by e-invoicing: B2C sales, international operations, transactions with non-taxable persons. Finally, the payment status transmission enables the administration to monitor the status of settlements and improve knowledge of financial flows between companies.

The role of dematerialization platforms

The circulation of electronic invoices is based on a network of approved platforms. Initially, the system provided for a Public Billing Portal managed by the DGFiP, complemented by Partner Dematerialization Platforms, private players registered by the administration. Since October 2024, the government has announced the abandonment of the public portal as an issuing and receiving platform, concentrating the operational role solely on the approved platforms private sector. Choosing the right platform for your business is therefore a strategic decision: it must guarantee that invoices are issued and received in regulatory formats, ensure data transmission to the authorities, and integrate seamlessly with existing management tools.

Electronic invoicing: an obligation... but also an opportunity for companies

Automate accounting processes

Regulatory compliance is undeniably a constraint. But if approached intelligently, this reform is also an opportunity to take a step forward in the modernization of processes. accountants. Automated invoice entry, automatic VAT processing and compliant electronic archiving represent immediate operational gains for finance teams. Fewer re-entries, fewer errors, less time spent on non-value-added tasks: for well-prepared organizations, the balance sheet is clearly positive.

Improve financial management and cash flow

Dematerialization speeds up payment cycles. Invoices arrive faster, are processed more quickly, and payment times are reduced. For multi-site structures or companies with high invoicing volumes, the increased visibility of financial flows represents a tangible competitive advantage. Visit data can also be used for analysis and financial management purposes, enriching management dashboards. financial.

Reduce administrative costs

The treatment of a invoice paper or unstructured PDF is far more expensive than an automated electronic invoice. Printing, mailing, manual data entry, risk of error and loss: all friction that the solution eliminates the digital divide. Internal resources can then be redirected to higher value-added tasks, to the benefit of the entire organization.

E-invoicing reform: more than just a technical project, it's an organizational project

Why project success depends on internal organization

Too many companies approach this reform as a purely IT project, leaving the subject to the IT department alone. This is a mistake. The transition to electronic invoicing involves the finance department, operational teams and information systems. It implies a review of existing billing processes, clear governance of data and close coordination between all internal stakeholders. Without this organizational dimension, the risk of deadlock is real.

Risks for ill-prepared companies

Companies that delay in getting ready for the future run a number of concrete risks. The incompatibility of tools with formats The multiplication of platforms with no integration logic generates complexity and unanticipated additional costs. The multiplication of platforms with no integration logic generates complexity and unanticipated additional costs. Finally, the loss of data consistency between management systems, accounting systems and reporting tools weakens the reliability of financial information, just when the authorities are demanding greater transparency.

Companies that make the transition

The companies that will emerge victorious from this transformation are those that rely on their tools to integrate electronic invoicing at source, without creating additional layers. Those that automate upstream flows, from the generation of the document until its transmission to the approved platform. And above all, those who anticipate today, without waiting for the final months before regulatory deadlines.

How Groupe Senef helps companies make the transition to electronic invoicing

Faced with the widespread use of electronic invoicing, companies need to adapt their management tools and their accounting processes to guarantee regulatory compliance while maintaining smooth operational flows. The challenge is more than just a technical adjustment: it's about integrating e-invoicing directly into existing management systems, to avoid process breakdowns and double entries.

This is the approach taken by Senef Group, which has integrated the requirements of the reform directly into its business solutions, This will enable companies to anticipate the transition while simplifying their administrative and accounting management.

Native integration into business software

In many companies, the billing is closely linked to operational activity: contract management, service planning, service monitoring and customer relations. Adding an extra tool to this ecosystem can quickly add complexity.

Groupe Senef has therefore chosen to integrate the management of billing flow directly into its business software. Companies can generate invoices from their management tool, without multiplying the number of interfaces or changing their work habits.

This approach makes it possible to’automate invoice production, to avoid re-typing and to centralize financial data in a coherent environment. Invoicing thus becomes a natural extension of the management process.

Compatibility with formats required by the reform

The reform requires the use of structured invoice formats, for automated data processing. The main recognized formats are Factur-X, UBL and CII.

Solutions from Senef Group natively integrate formats Factur-X and UBL, allowing companies to issue compliant electronic invoices regulatory requirements. The necessary information is structured as soon as the document is generated, guaranteeing compatibility with approved dematerialization platforms.

This native compatibility secures the transition to electronic invoicing, while maintaining a high level of security. smooth, automated billing process.

The Groupe Senef × Pennylane partnership

To complete this approach, Senef Group has developed a technology partnership with Pennylane, solution financial and accounting management.

This partnership allows us to automate the entire accounting flow. Invoices generated in the Group's business solutions can be automatically transformed into Factur-X files (PDF + XML) then transmitted directly to a approved dematerialization platform, without manual intervention.

This integration links operational management, billing and accounting in a single data flow. Data flows automatically between business tools and the accounting environment, reducing manual handling and the risk of error.

In parallel, Pennylane enables companies to access real-time access to their financial data, This makes it easier to monitor activity, analyze performance and produce reports.

Interoperability designed for the platform ecosystem

The reform is based on a network of partner dematerialization platforms responsible for transmitting invoices and transaction data to the tax authorities. In this context, the’system interoperability becomes a key element.

Solutions from Senef Group integrate exchange standards defined as part of the reform process, to connect business software to approved platforms via standardized interfaces.

This architecture guarantees continuity of flows between management, billing and accounting, while complying with regulatory requirements. Invoices can be generated, structured and transmitted without any break in the processing chain.

Thanks to this integrated approach, Senef Group enables companies to tackle mandatory electronic billing not as a constraint, but as an opportunity to modernize their administrative and financial management.

How to prepare your company for e-invoicing right now

Check the compatibility of your management software

The first step is an honest diagnosis of your current system. Is your management software capable of generating invoices within the required regulatory formats such as Factur-X, UBL or CII? Is it connected, or connectable, to a approved platform ? If the answer to any of these questions is no, it's time to act. Waiting until 2027 for VSEs and SMEs, To do so is to run the risk of a hasty and costly compliance process, with direct consequences for business continuity.

Choosing the right dematerialization platform

The choice of platform is crucial to the success of the project. It must cover both the issuing and receiving of invoices, ensure the management of flows to the administration, and integrate natively with your existing business tools. A solution perfectly compatible with your management software is always preferable to a high-performance platform isolated from the rest of your information system.

Train teams and adapt processes

The transformation of internal processes is inseparable from the technical project. Accounting, administrative and sales teams need to be trained in the new procedures. Visit clients and suppliers must also be informed of forthcoming changes in document exchange procedures. Clear, early communication with all suppliers and partners commercial avoids operational friction during changeover.

Anticipating the transition to avoid operational disruptions

Companies that prepare early are those that master their transition. They have the time to test their flows, correct anomalies, train their teams under the right conditions, and adjust their processes without pressure. Those who wait find themselves in an emergency situation, often forced to make rapid choices, not always the best suited to their real needs or organization.

Electronic invoicing: anticipate today to transform your management tomorrow

The reform of the mandatory electronic billing is a structuring transformation for all companies. It redefines the way business partners exchange information, imposing new formats, new transmission channels and new reporting obligations to the authorities. But for well-prepared organizations, it is also a real opportunity to modernize their financial management, automate their accounting processes and gain lasting operational efficiency.

The strength of the Groupe Senef model lies in its ability to understand usage in the field and translate it into high-performance software solutions. With native integration of regulatory formats, a solid partnership with Pennylane and an approach focused on the continuity of flows between management and accounting, the solutions are designed to last, evolve and support the growth of organizations.

If you are an executive, CFO or operational manager in a services to individuals? Don't suffer reform: prepare for it, with the right partners, today.